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  4/2/07 – Variety:
Independents focus on faith films –
A look at six of the most dynamic firms

"While several Independent companies producing movies for religious auds operate outside the studio system entirely, others are partnering with traditional Hollywood to increase their visibility in the marketplace. Here's a quick primer on six of the most dynamic faith-based indie firms."
[ click here to read the entire story in a new window ]
 
 
  11/20/06 – Time Magazine:
Hooray For Holy-wood

"And on the seventh day, they caught a movie. When the lights go down at Pope Paul VI Hall on Nov. 26, The Nativity Story will become the first feature film ever to premiere at the Vatican. The creation tale of this movie is, by Hollywood standards, pretty miraculous....It was the success of Gibson's 2004 Crucifixion film, The Passion of the Christ...[that] ushered in a flurry of faith-based filmmaking."
[ click here to read the entire story in a new window ]
 
  4/14/06 – USA Today:
Hollywood Turns To Divine Inspiration

"In God, Hollywood is trusting it will find big profits. Inspired by box-office smashes such as The Passion of the Christ and The Chronicles of Narnia: The Lion, the Witch and the Wardrobe, studios are not only casting an eye to more religious-themed stories, but they're also marketing movies more aggressively than ever to churchgoers."
[ click here to read the entire story in a new window ]
 
  12/6/05 – The Philadelphia Inquirer:
Hyping 'Narnia' to Christians

"Attention, pastors: You have just four weeks remaining to work a lion, a witch or a wardrobe into your next sermon. Walt Disney Pictures is so eager for churches to turn out audiences for The Chronicles of Narnia: The Lion, the Witch and the Wardrobe, which opens Friday, that it's offering a free trip to London - and $1,000 cash - to the winner of its big promotional sermon contest. The only catch is that the sermons must mention Narnia..." [ click here to read the entire story in a new window ]
 
  12/6/05 – Out of Ur:
Is That A Mouse In Your Pulpit?

A religious blog comments on
The Philadelphia Inquier piece referenced above:
"Perhaps the closest thing to Disney's sermo-mercials in recent years has been the sponsoring of a worship concert by Chevrolet in 2002 that involved displaying trucks and SUVs in church foyers....The obvious question is how far will it go?"

[ click here to read the entire story in a new window ]
 
 

12/5/05 – The Courier-Journal:
The Marketing of 'Narnia'

[ click here to read this story in a new window ]

12/5/05 – The Cron.com:
Pastors Lead Flocks Through The Wardrobe

[ click here to read this story in a new window ]

12/3/05 – The Seattle Times:
Churches Tout 'Narnia'

[ click here to read this story in a new window ]

 
  10/21/05 – The Washington Post:
Coming Soon to a Church Near You

"Although more than 70 million copies of the novels by Tim LaHaye and Jerry B. Jenkins have been sold, the previous two movies flopped at the box office. So, this time, Sony Pictures Entertainment is leaving the multiplexes behind. "World at War" will break out exclusively in churches."
[ click here to read the entire story in a new window ]
 
  10/5/05 – L.A. Times:
'The Lion, the Witch,' the Faithful

Walt Disney Studios is hoping that the same kind of church-based campaign that helped turn "The Passion of the Christ" into a blockbuster will convert C.S. Lewis' children's classic "The Chronicles of Narnia: The Lion, The Witch and the Wardrobe" into a big-screen franchise – with "Lion King"-sized profits. [ click here to continue in a new window ]
 
  9/22/05 – A.P. Wire:
Hollywood marketing films through churches

At some of the largest and most influential Christian churches in the country, the lights dim and congregants watch a sneak preview of a new movie – about golf. [ click here to continue this story in a new window ]
 
  7/20/05 – The New York Times:
Hollywood's newfound passion for Christ

"We decided to make the next-door neighbor, whose crucifix it is, be hip, young, cool Christians," explained the movie's director, Doug Liman. "It's literally in there for no other reason than I thought: This is cool."
[ click here to read the entire story in a new window ]
 
  2/25/04 – MSNBC:
Marketing ‘The Passion of the Christ’

"Word of mouth on the movie has spread like, well, the gospel. And it's drawing flocks of moviegoers into theaters. Part of that is due to a marketing campaign unlike anything Hollywood has ever seen."
[ click here to read the entire story in a new window ]
 
  1/30/04 – PBS:
Christian Marketing of ‘The Passion’

[ click here to read this story in a new window ]
 
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Old Fashioned Pictures is the official website for The Least of These, Rik's acclaimed 35mm short film based on a true story by Tony Campolo. Winner of 32 awards and an official selection at 65+ film festivals worldwide. [ This link opens in a new window ]

 
 

"Should Films be Faith-Explicit?" is an online debate between Rik and another filmmaker. [ This link opens in a new window ]

 
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  The Bronx Boys – Hosted by Carl Reiner is an award-winning documentary that Ben directed & edited which Brian Hoodenpyle also shot. At the official site you can see the trailer, view the Cinemax and PBS commercials, read the TIME magazine story and more.
[ This link opens in a new window ]
 
  Movies Are Better is an award-winning short that Ben produced, directed and edited that's currently screening on the web and the film festival circuit. [ This link opens in a new window ]
 
  Camp del Corazon is a 501(c)(3) Non-profit corporation, providing a free of charge summer camp for children with heart disease. All proceeds are spent solely on the camp and the camp is staffed entirely by volunteers. This organization is not affiliated with The McPassion in any way, but is a wonderful and worthy charity that Ben has done some editing for.
[ This link opens in a new window ]
 
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